Saturday, 4 Jan 2025

Modi Vest Or Nehru Jacket? Company Which Makes Them Responds

modi_jacket

Bipin Chauhan, managing director of JadeBlue Lifestyle India, said he has been designing and making PM Modi’s clothes since 1989.

NEW DELHI: The vests gifted by Prime Minister Narendra Modi to South Korean President Moon Jae-in has stirred a huge debate on Twitter on how the jackets should be described.
On Friday, the company which presented the vests to the South Korean president offered its justification. “Originally, these were ‘bandhgala’ (closed neck) jackets. They were worn by Nehru and even Sardar Patel. But the ones we sell are Modi Jackets. It is a bit longer and more comfortable in fit than Nehru Jackets,” said Bipin Chauhan, managing director of JadeBlue Lifestyle India which sent the vests to the South Korean leader.

Mr Chauhan added that the older version was sold in off-white and black shades but PM Modi prefers a wider colour palette. “Modiji has created a brand. It has become popular after 2014,” he said. Mr Chauhan said he has been designing and making PM Modi’s clothes since 1989.

On October 31, Moon Jae-in tweeted pictures of the sleeveless jackets, to be worn on a kurta.

Mr Chauhan, however, had an explanation to counter them. “In the past, these jackets, worn by Nehru and Sardar, were considered premium apparel for the elite. Now Modi-ji has popularised them among the masses, he said.

In 2012, the Nehru jacket was listed in Time magazine’s top 10 global fashion list.

 

Courtesy By :- NDTV

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